THE ATELIER EDIT
A thoughtful brand and website designed to showcase creative work with clarity, confidence, and intention.
Your portfolio tells a story long before you have the opportunity to introduce yourself. Whether you're building a new creative practice, refining an established business, or ready for a website that better reflects the quality of your work, The Atelier Edit brings together everything you need to present your business with confidence.
From your visual identity and website to the supporting assets that bring consistency across every client touchpoint, every detail is thoughtfully designed to complement your work—not compete with it.
WHY THIS PACKAGE
Designed for businesses where presentation matters.
Creative businesses are often judged by what people see before they ever make contact. A potential client may spend just a few minutes exploring your website, browsing your portfolio, or deciding whether your work feels aligned with what they're looking for.
The Atelier Edit has been created to help you present your work with clarity and confidence, bringing together a refined visual identity and a thoughtfully designed website that allows your portfolio to take centre stage.
Because when your work is exceptional, your online presence should support it, not distract from it.
This experience is ideal for
Everything you need to
launch with confidence.
The Atelier Edit is a complete design experience that combines your visual identity, website, and essential digital assets into one cohesive brand presence.
A refined visual identity designed to complement your work and create a consistent, recognisable brand.
Rather than following trends, we'll create a timeless visual foundation that feels considered, professional, and aligned with the way you want your business to be perceived.
Includes:
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1-hour Brand Clarity & Vision Call
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Brand positioning notes and visual direction
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Moodboard and creative direction
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Logo suite
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Colour palette
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Typography system
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Simple brand element system
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Tone and messaging direction
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Photography direction guidance
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Mini brand style guide
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Organised final brand file handover
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A custom website designed to showcase your portfolio beautifully while making it easy for potential clients to understand your services and get in touch. Every page is thoughtfully designed to balance beautiful imagery with clear navigation and an intuitive user experience.
Includes:
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Custom website (up to 5 pages)
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Portfolio setup
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Up to 3 core services
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Lead capture section
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Contact form
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Policy pages
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Mobile optimisation
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Basic SEO setup
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45-minute website handover
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Tutorial recordings
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One month of post-launch support
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The supporting pieces that help your brand remain polished beyond your website.
Designed to create consistency across the everyday materials your clients interact with.
Includes:
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Up to 8 Instagram Highlight Covers
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12–15 Canva starter templates
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Brand or website launch announcement
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Email signature
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One branded presentation or digital resource cover
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Additional support, whenever you're ready.
As your business grows, your brand can grow with it. Additional services are available to expand your package, such as:-
Additional website pages
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Additional services or offers
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Online booking platform setup
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General copy refinement
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Blog setup
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Newsletter template design
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Full lead magnet or workbook design
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Presentation templates, printable design or other branded assets
These can be quoted individually based on your project's needs.
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“THE BCREATIVE COLLECTIVE CAME highly recommended BY FELLOW INTERIOR DESIGNERS IN THE US AND CANADA”
- Cristina Otazua
Discovery &
Brand Clarity
Every project begins with a conversation. We'll talk about your business, your services, your goals, and the people you'd like to reach. We'll also explore your vision, inspiration, and any existing brand assets to understand where your business is today and where you'd like it to go. This session gives us the clarity needed to move forward with confidence.
CREATIVE
DIRECTION
Once we've established the foundations, I'll develop the visual direction for your brand. Together we'll refine the overall look and feel through moodboards, typography, colour palettes, imagery, and creative references until everything feels aligned with your business. Approving this direction before the design begins means every decision that follows feels cohesive and intentional.
DESIGN &
DEVELOPMENT
With the direction approved, your brand and website begin to take shape. Your visual identity is refined, your website is designed and developed, and your supporting assets are created alongside it. Throughout the project, you'll have regular opportunities to review the work and provide feedback as everything comes together.
REFINEMENT
This is where every detail is carefully polished. We'll work through the agreed revisions, optimise your website across desktop and mobile, test key functionality, and ensure your brand feels consistent across every touchpoint before launch.
LAUNCH &
HANDOVER
Once everything has been approved, it's time to launch.
You'll receive your organised brand files, a personalised website handover session, tutorial recordings for the key areas of your website, and one month of post-launch support to help you settle into your new online presence with confidence.
INVESTMENT
invest in your next chapter
The Atelier Edit starts from $3,500 USD and is typically completed within 6–8 weeks.
Every project is tailored to the individual business, so once we've discussed your goals, I'll confirm the final scope and provide a detailed proposal before any work begins.
A 50% deposit secures your booking, with the remaining balance due before launch.
Ready to Present Your Work
with Confidence?
Whether you're launching a new creative business or refining an established portfolio, I'd love to help you create a brand and website that feels professional, considered, and completely aligned with your work. We'll be in touch to schedule a complimentary consultation to learn more about your project.
FREQUENTLY ASKED QUESTIONS
"I AM BEYOND THRILLED WITH MY NEW BRANDING AND WEBSITE AND I FEEL THAT INVESTING IN LARA WAS ONE OF THE BEST DECISIONS I’VE MADE FOR MY CAREER."
Thank you so much Lara, from the bottom of my heart I am so happy with what you have created for me, it truly was a pleasure. All the little details and extras you added resonated with who I am as an artist and business owner and will continue to speak to my dream clientele. You are a talented designer and I feel so lucky to have found you-thank you for making the brand I’ve been dreaming of.
— Elizabeth Pederson, Owner/Founder